Hello, my name is Edna Chew, 周艾娜.

I’m an INCREDIBLE designer who specialises in creating SUPER DUPER memorable mascots for brands. My passion for toys and collectibles blossomed into a full-blown obsession with adorable illustrations and character-driven storytelling.

Featured in Lianhe Zaobao for my creative, personality-driven mascots, I also wear many hats: pixel-perfect Graphic Designer, Brand Creative, Digital Marketing Strategist, and occasional pun-maker.

Fluent in both English and Chinese, I bridge cultures and connect with diverse audiences — always with a touch of fun.

If you love aesthetics, puns, or a good cup of milk tea (I’m always team CHAGEE & HEYTEA) — we’ll get along fabulously.